In August 2016, Ashlee authored a Development Policy Centre policy brief titled ‘Communication post-integration: reloading Australia’s efforts’. The brief looked at why it is important to invest in aid communication, with a focus on web and social media, and gave suggestions for how DFAT can do better. It included qualitative and quantitative analysis of aid communication on the DFAT website and on Twitter, and compared DFAT’s efforts with those of other aid donors.
Download the policy brief [PDF].
Three part blog series
The need to resurrect aid communication efforts
Australian aid communications by the numbers
DFAT and aid communications: how to improve